User Tools

Site Tools


Action unknown: siteexport_addpage
focus:start

Focus

Focus was created in the mid-80's by Araya to managed their own brand bikes in places where more closely Araya branded bikes were not otherwise available. Araya released Japan's first mountain bike in 1982 as the Muddy Fox which was soon exported to Europe by S&G in 1983. For the US, Araya worked with many partners who rebadged Araya's exports. After letting got of the Focus brand in 1986, others also used the Focus brand name to make MTBs:

  • Focus Bikes UK - made late 1980's MTBs with a “Manufactured by Honda Motors” decal starting in 1987.
  • https://www.focus-bikes.com/int/ : Current German maker of quality bikes since 1993.1)
  • and others

The 1985 advert, to the right, lists Leeworld as their US West import partner, who also imported their own branded MTBs, which looked a lot like Araya MTBs. The East Coast distributor, Bike Brokers, sold no mountain bikes, nor much of anything with a front derailleur, as Florida has no hills to speak of.

Araya has supplied MTBs to dozens of early brands. For example, in 1983 2) a Mr. Inamaki of Araya, rode the “Pearl Pass Tour” 3), and reported that more than 50 of the 250 participants were riding MTBs OEM'd from Araya. These included:

Araya also supposedly supplied early MTBs to SR and Shogun.

Resources:

1985 Ad
1985 Ad bikeforums


1984 MB-400

SunTour Mountech GTL (1982-83), Tange MTB Tubing, made in Japan.

1984 MB-400
1984 MB-400 bikeforums


1985 MB-350

SunTour XC rear derailleur (1985-86), lugged Tange frame.

1985 MB-350
1985 MB-350 facebook


1986 MB-450

Lugged Tange tubing, Shimano RD-M700 v2 derailleurs (1985-86), Shimano BR-MT61 rear u-brake (86-88), Shimano FC-6206 Biopace triple, (1984-87), Made in Japan sticker, possibly rebuilt with newer components.

1986 MB-450
1986 MB-450 pinkbike

1)
Focus of Stuttgart is owned by Derby which is now owned by Pon.
3)
1983 was the the 8th annual Pearl Pass Tour.
4)
Not yet in timeline as no old pics can be found, just multiple expired ebay links with tantalizing descriptions of old Deer-head components. Not in Colnago catalogs.
5)
As Western States Imports VP M. L. Bobrick stated about importing Asian bikes: “Boxes in, boxes out. Everything else is marketing.”.
focus/start.txt · Last modified: 2025/03/09 06:02 by mtbtimeline